A degree in sport management will prepare you, the student, for jobs in six main career fields:
- Professional Sport Management
- Event and Facility Management and Marketing
- Exercise Science and Fitness Management
- Sporting Goods Management and Sales
- Sports Media
- Athletic Administration
Professional Sport Management
Including jobs in marketing and promotions, concessions, sales, ticket management, telemarketing, public relations, security, facility management, and law.
Employers
- Professional sport organizations
- National amateur sport governing bodies
- United States Olympic Training Center
- Sport marketing/event management firms
- College athletic departments
Strategies
- Volunteer to market/promote Sport Management Association (SMA)
- Complete an apprenticeship at souvenir stand during football season with SMA
- Work on-campus in ticketing through athletic department
- Attend state, regional, and national conferences.
- Get a summer job with a professional sport organization
- Work with the Catamount Club
Event and Facility Management and Marketing
Including jobs in special events, telemarketing, retailing, concessions, marketing/promotions, and campus recreation.
Employers
- Professional sport organizations
- Event management firms
- County or municipal facilities
- Parks and recreation departments
- College athletic departments
- Sport marketing firms
- Private corporations
Strategies
- Work at Ramsey Center in desired field
- Complete an apprenticeship at souvenir stand during football season * Volunteer to market/promote SMA
- Attend state, regional, and national conferences.
- Get pool operator’s certification
- Get a summer job working at any facility
- Work with LMP events
- Work with the Catamount Club
Exercise Science and Fitness Management
Including jobs in strength and conditioning, research, and cardiac rehabilitation or as a fitness instructor or personal trainer.
Employers
- Corporate Fitness Facilities
- Health Club/Wellness Centers
- College Athletic Departments
- Hospitals
- Campus Recreation Department
- Physical Therapy Clinics
Strategies
- Plan on attending graduate school
- Work in on-campus cardiac rehabilitation program
- Obtain summer and volunteer positions in Health Clubs
- Work with sport teams conditioning programs
- Attend trade shows
- Become certified aerobic instructor
- Subscribe to industry journals
- Join professional association
- Attend state, regional, and national conferences
- Work in student fitness center
Sporting Goods Management and Sales
Including jobs in retailing, telemarketing, and manufacturer’s representative.
Employers
- Sporting Goods/Retail Stores
- Manufacturing
- Private Rep Firms
- Professional Sport Teams
- College Athletic Departments
Strategies
- Obtain summer jobs in sales area
- Complete independent study in product knowledge
- Attend Sporting Goods Super Show in Atlanta
- Attend state, regional, and national conferences
- Work in souvenir/concessions stands
- Work with an organization selling signage, program ads, and group sales.
Sports Media
Including jobs in sports information, public relations, promotions, advertising sales, marketing, sports statistics, and sport history.
Employers
- Local television, newspapers, and trade newspapers
- Sport media outlets
- College athletic departments
- Professional sports teams
- National governing bodies
- Private promotion firms
Strategies
- Work with campus media outlets
- Volunteer in college sports information
- Obtain summer jobs with minor league teams
- Complete apprenticeship
- Volunteer to write sport management student/alumni newsletter
- Attend state, regional, and national conferences
- Study famous sports broadcasters
- Develop a portfolio of work to share including audiotapes, video tapes, press releases, and writing samples.
Athletic Administration
Including jobs in marketing/promotions/sales, ticket management, concessions, fundraising, academic counseling, compliance, and sports information or as an operations/events manager.
Employers
- College athletic departments
- Amateur sport organizations
- High school athletic departments
- Sport governing bodies
- Sport league conference offices
- Event management firms
- United States Olympic Training Center
Strategies
- Secure part-time summer job in concessions on campus or for local sports team or facilities * Work with Sport Management Association (SMA) events
- Work with athletic booster clubs
- Complete on-campus apprenticeship in desired area
- Volunteer in athletic department in any capacity
- Work with LMP
- Secure part-time job in Ramsey Center as usher, in ticketing, or in event operations.
- Subscribe to “NCAA News”
- Attend state, regional, and national conferences.
